C2C

Abbreviation with 2 meanings

C2C
Stands forConsumer-to-consumer
Meanings2
CategoriesBusiness & Finance

C2C has two meanings. It stands for Consumer-to-consumer (marketing & advertising) or Corp-to-corp (human resources).

Meanings of C2C at a glance

#C2C stands forContext
1Consumer-to-consumerBusiness & Finance › Marketing & Advertising
2Corp-to-corpBusiness & Finance › Human Resources

1. Consumer-to-consumer

Business & Finance · Marketing & Advertising Abbreviations

Commerce in which individuals sell goods or services to other individuals, usually through an online platform that provides listings, payments or trust features, such as eBay, Craigslist, Facebook Marketplace, Vinted or Depop.

Example: The resale app takes a 10% commission on every C2C sale.

eBay, founded in 1995 as AuctionWeb, was the first major C2C platform. Platforms make money through listing fees, commissions, buyer-protection fees or ads. In US staffing, C2C instead means corp-to-corp contracting.

2. Corp-to-corp

Business & Finance · Human Resources Abbreviations

US staffing arrangement in which an independent consultant works through their own incorporated business, which invoices the client or staffing agency directly, instead of being placed on the agency's payroll. It is common in IT contracting.

Example: The rate is $95 an hour C2C or $82 an hour on W-2.

Consultants paid C2C handle their own taxes, insurance and benefits, so rates are higher than for W-2 contractors. Recruiters list "W-2, 1099 or C2C" to show which arrangements a role accepts. In e-commerce, C2C instead means consumer-to-consumer selling.

More marketing & advertising abbreviations

  • B2G – Business-to-government
  • BANT – Budget, authority, need, timeline
  • BOFU – Bottom of the funnel
  • BTL – Below the line
  • CAC – Customer acquisition cost
  • CDP – Customer data platform
  • CES – Customer effort score
  • CLV – Customer lifetime value

See all 111 marketing & advertising abbreviations →

More human resources abbreviations

  • ATS – Applicant tracking system
  • BFOQ – Bona fide occupational qualification
  • BIK – Benefit in kind
  • C&B – Compensation and benefits
  • C2H – Contract-to-hire
  • CBA – Collective bargaining agreement
  • CIPD – Chartered Institute of Personnel and Development
  • COBRA – Consolidated Omnibus Budget Reconciliation Act

See all 86 human resources abbreviations →