SLG

Abbreviation with 2 meanings

SLG
Stands forSlugging percentage
Meanings2
CategoriesSports, Business & Finance

SLG has two meanings. It stands for Slugging percentage (baseball) or Sales-led growth (marketing & advertising).

Meanings of SLG at a glance

#SLG stands forContext
1Slugging percentageSports › Baseball
2Sales-led growthBusiness & Finance › Marketing & Advertising

1. Slugging percentage

Sports · Baseball Abbreviations

Measure of hitting power: total bases divided by at-bats, so a single counts 1, a double 2, a triple 3 and a home run 4. Despite the name, it is an average rather than a percentage and can exceed 1.000 in theory.

Example: His .598 SLG led the American League.

Barry Bonds slugged a record .863 in 2001, and Babe Ruth holds the career record at about .690. Combining SLG with OBP gives OPS. Isolated power (ISO), slugging minus batting average, strips out singles to measure pure extra-base power.

2. Sales-led growth

Business & Finance · Marketing & Advertising Abbreviations

Strategy in which revenue is driven mainly by sales teams that prospect, run demos and negotiate contracts, typical of complex, high-priced enterprise products.

Example: Our security product is SLG because buyers need custom deployments and procurement reviews.

Often contrasted with product-led growth, though most enterprise software companies combine the two.

More baseball abbreviations

  • SAC – Sacrifice bunt
  • SB – Stolen base
  • SF – Sacrifice fly
  • SHO – Shutout
  • SP – Starting pitcher
  • SS – Shortstop
  • SV – Save
  • TB – Total bases

See all 83 baseball abbreviations →

More marketing & advertising abbreviations

  • SEM – Search engine marketing
  • SEO – Search engine optimization
  • SERP – Search engine results page
  • SFA – Sales force automation
  • SMM – Social media marketing
  • SMO – Social media optimization
  • SOV – Share of voice
  • SQL – Sales-qualified lead

See all 111 marketing & advertising abbreviations →